Introduction
HurryTimer is a powerful and user-friendly countdown timer plugin designed for WordPress and WooCommerce websites. Developed by MarketBoosters, HurryTimer is used by online store owners, marketers, bloggers, and digital entrepreneurs who want to increase conversion rates through the psychological principles of urgency and scarcity.
Whether you’re launching a limited-time offer, promoting a flash sale, announcing an upcoming event, or closing enrollment for a course, HurryTimer lets you create eye-catching and highly effective countdown timers that drive immediate action.

Why Use a Countdown Timer?
In marketing, urgency and scarcity are powerful triggers. By showing users that they have limited time to act (urgency) or that resources are running out (scarcity), businesses can dramatically boost their conversion rates. Countdown timers help:
- Increase sales during promotions or flash sales
- Boost opt-ins for email campaigns
- Improve engagement for webinars, product launches, or giveaways
- Prevent cart abandonment
- Add credibility and urgency to limited-time deals
HurryTimer makes all of this possible — without requiring a single line of code.
Key Features of HurryTimer
1. Evergreen Countdown Timer
Evergreen countdown timers are personalized for each visitor. They start when the user lands on a page and count down independently of other users. This feature is especially useful for:
- Automated email funnels
- Lead magnets and opt-in forms
- Sales pages
- Webinar replays
For example: If a visitor comes to your landing page today, they may see a 15-minute countdown timer. If another user visits tomorrow, they’ll see the same timer starting from 15 minutes. This makes the urgency feel real and personalized.
2. One-Time and Repeating Timers
HurryTimer allows you to set up fixed-date countdowns (for events or launches) or recurring timers (for weekly deals or daily offers). You can create:
- One-time countdowns (e.g., “Sale ends June 30th at midnight”)
- Repeating timers (e.g., “Every Monday from 9 AM to 5 PM”)
- Loop countdowns that reset after expiration
This makes it ideal for both ongoing marketing strategies and one-off campaigns.
3. WooCommerce Integration
HurryTimer integrates seamlessly with WooCommerce, the world’s most popular eCommerce platform on WordPress. You can:
- Attach countdown timers to specific products
- Display timers on product pages, category pages, or the shop homepage
- Automatically hide/show products when the timer expires
- Set dynamic pricing for time-limited offers
This integration is great for store owners who run flash sales, deal-of-the-day promotions, or seasonal discounts.
4. Schedule Actions on Expiration
One of the standout features of HurryTimer is its ability to automate actions once the timer expires. You can:
- Redirect users to another page (e.g., from a promo page to the full-price page)
- Show/hide specific content
- Display a message like “This deal has expired”
- Remove product visibility in WooCommerce
- Change product stock or status
This automated workflow helps maintain credibility and urgency by enforcing time limits.
5. Multiple Timers on One Page
Unlike some countdown plugins that only support one timer per page, HurryTimer allows you to place multiple countdowns on a single page — each with its own settings and behavior. This is useful for showcasing different promotions or creating unique urgency on separate product sections.
6. Customizable Design
With HurryTimer, you have full control over the look and feel of your countdown timers:
- Choose from different styles and layouts (horizontal, vertical, inline)
- Customize fonts, colors, background, border, and spacing
- Use animations and responsive designs
- Add labels such as “Days”, “Hours”, “Minutes”, and “Seconds”
No coding required — all customizations are visual and intuitive using the WordPress block editor or shortcode options.
7. Shortcodes and Gutenberg Support
HurryTimer works seamlessly with both the Classic Editor and the modern Gutenberg Block Editor. You can insert timers into:
- Posts and pages using blocks
- Widgets and sidebars
- Popups or modal windows (e.g., via Elementor, Popup Maker, etc.)
- WooCommerce product descriptions
Shortcode support also allows for advanced placement anywhere in your theme.
8. Responsive and Mobile Optimized
All HurryTimer countdowns are fully responsive. Whether your visitor is using a phone, tablet, or desktop, the timer looks clean and functions perfectly. This is critical for conversions in today’s mobile-first environment.
9. Multilingual and Translation Ready
HurryTimer is translation-ready and works with multilingual plugins like WPML, Polylang, or Loco Translate, making it suitable for international websites.
Scarcity and Security with IP and Cookie Tracking
For evergreen timers, HurryTimer uses cookie and IP address tracking to ensure consistency for users — meaning if a visitor reloads or returns to the site, the countdown continues from where they left off. This prevents users from manipulating or resetting the timer and maintains trust.
Use Case Examples
1. Flash Sale for an eCommerce Store
Set a fixed countdown on a product page with WooCommerce integration. When the timer ends, the product becomes unavailable or price increases.
2. Webinar Registration Funnel
Use an evergreen timer on a landing page that starts for each user and ends in 24 hours, after which users are redirected to a “registration closed” page.
3. Email Campaign Landing Page
Use short-term evergreen timers to create urgency from an email link — “Claim your discount within the next 15 minutes!”
4. Coming Soon Page or Launch Countdown
Add a one-time timer counting down to a product launch or site unveiling. Replace it automatically with a “Live Now” button after expiry.
Performance and Optimization
HurryTimer is lightweight and optimized for performance. Unlike bulky builder-based timer solutions, it doesn’t significantly impact page load speed. The scripts are minified, and timers are JavaScript-based with fallback support.
It also integrates well with caching plugins like:
- WP Rocket
- W3 Total Cache
- LiteSpeed Cache
And works on most themes including Astra, OceanWP, GeneratePress, and Divi.
Pricing: Free vs. Pro
Free Version Includes:
- Basic countdown timers (fixed and evergreen)
- Multiple timers per page
- Design customization
- WooCommerce compatibility
- Redirect on timer expiry
- Gutenberg and shortcode support
Pro Version Adds:
- Evergreen timers with cookie/IP tracking
- Schedule actions on timer expiration
- Repeating and loop timers
- WooCommerce automation features
- Premium support
The Pro version is priced affordably and includes lifetime plans as well as annual licenses.
Pros
- Easy to use (no coding needed)
- Fully responsive
- Flexible placement with shortcodes
- Strong WooCommerce integration
- Evergreen timers for personalization
- Multiple automation options on expiration
Cons
- Some advanced features (like action on expiry) are Pro-only
- No built-in A/B testing (use external tools for split testing)
- Styling flexibility could require custom CSS for unique designs
Final Thoughts
HurryTimer is a smart choice for WordPress users who want to create urgency and drive more conversions. It combines simplicity with powerful marketing features. Whether you’re a WooCommerce seller running flash deals or a blogger launching a new course, HurryTimer helps create a sense of FOMO (Fear Of Missing Out) that pushes visitors to take action.
Its support for evergreen campaigns, WooCommerce automation, and expiration-based actions makes it one of the most complete countdown timer solutions in the WordPress ecosystem. Reliable, fast, and effective — HurryTimer can be your silent sales partner working behind the scenes.